Organizational dynamics and the pursuit of total quality

Dennis M. Bradley

doi:10.1117/12.56951

1 January 1992 Organizational dynamics and the pursuit of total quality

Dennis M. Bradley

Proceedings Volume 1604, 11th Annual BACUS Symposium on Photomask Technology; (1992) https://doi.org/10.1117/12.56951
Event: 11th Annual BACUS Symposium on Photomask Technology, 1991, Sunnyvale, CA, United States

Abstract

A dramatically increased level of competition precipitated by the emerging global market has fueled many an organization's feverish commitment to producing a more competitive product and service. The intention behind this paper is to encourage attention to the organizational means by which the technical ends, the products and services, can be improved. A basic assumption underlying what is proposed is that in order to produce that better tool, something must be done differently within the producing organization. Fundamentally, it becomes a matter of translating new thought, (the concepts, principles, and practices of continuous process improvement) into action, at the social as well as the technical level. There must be a change in the pattern of cross-functional relationships and activities by which technical wizardry is transformed into product. A specific semiconductor industry example is provided to illustrate the success of one group in orchestrating such a social process transformation to dramatically improve their performance in software test and release.

Citation Download Citation

Dennis M. Bradley "Organizational dynamics and the pursuit of total quality", Proc. SPIE 1604, 11th Annual BACUS Symposium on Photomask Technology, (1 January 1992); https://doi.org/10.1117/12.56951

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